LATEST NEWS

You’ll regularly find our team out and about, whether we’re gathering content, directing photo or film shoots, running events or visiting our clients.  See what the team have been up to here.

Is Print or Digital Media Best For Your PR Campaign?

In the modern marketing landscape, businesses have a plethora of options to choose from when it comes to public relations (PR) campaigns. Two of the most prominent mediums are print and digital media. Each has its unique strengths and can be highly effective depending on your objectives, target audience, and budget.

We’ll explore the pros and cons of both print and digital media to help you determine which is best for your PR campaign.Read More

What is Digital PR?

In the modern world, there are so many ways to get your voice heard as a business, making where and how to focus your efforts more challenging than ever.

An effective digital PR strategy is crucial to ensuring your message is clear, consistent and effective. Whether with or without a PR agency, you’re probably doing elements of digital PR already without even thinking about it, such is its importance.

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7 Ways to Use Influencers in Your PR Campaign

 

In today’s digital world, influencer marketing has become an integral part of many public relations (PR) strategies. Influencers have the power to shape opinions, spark conversations, and drive engagement with their audiences.

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What Does a PR Agency Do?

A public relations (PR) agency can help you, your brand or your business to shape and maintain its public image. PR agencies are adept at managing reputation and effectively communicating your message. But how does a PR agency do this? We share some of the ways that a PR agency could help you.

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Celebrating six months of Alice

Alice joined One Voice on a six month placement as a PR, Marketing, and Events Intern back in February, however as she now prepares to move onto new paths in her life, she reflects on her time working at the company.
Alice: Over the last 6 months, I have been lucky enough to be apart of the One Voice team. My time here has flown by, it feels as if I’ve blinked and suddenly, I’ve gone from writing my ‘first week at One Voice’ post, to this.
From the first day I stepped into the office, I knew I was going to like working here. Everyone made me feel so welcomed, willing to provide guidance, support, and teach me the ropes. Within my first week I felt fully integrated, taking on a huge variety of tasks, which I soon learned was in fact just a regular part of working in the marketing and events industry.
The experience that I have gained is invaluable. One Voice have provided me with the opportunity to test my strengths and weaknesses, uncover my potential, and discover my passions. One thing that has stood out to me during my time here, is the constant learning that takes place. Rather than remaining in our comfort zones, we are actively encouraged to join courses, , develop our skills, and never stop asking questions. Even Lisa our managing director is currently completing a master’s degree along the sidelines.
I will always have amazing memories of working at One Voice, with the success of the events I was a part of being a standout. From learning how to juggle multiple email accounts when I started, to now having key roles in marketing campaigns and event organising, I can confidently say that I have grown in my time here. I am leaving feeling excited for my future, with fresh knowledge and a plethora of skills under my belt. While I pack my bags to start work abroad, I will be taking apart of One Voice with me, in my positive work attitude, attention to details, and determination overcome challenges.
I feel truly privileged to be able to say that I have been apart of this team, that makes One Voice what it is, the agency of storytellers.
Thank you.

Princesshay leads on second Exeter Sustainability Awards

“We wanted to do more”

Princesshay, the founding partner of The Exeter Sustainability Awards recently held a reception to celebrate the entrants, highly commended and winners of the second year. Developed as part of the shopping centre’s sustainability campaign We Can Do More, the awards are about recognising the amazing people, businesses and organisations that are making a difference to sustainability in Exeter.

Working with Princesshay, the One Voice team managed the website, social media content and event organisation.

30 years of ICHF: A Perfect Partnership

Taking what was perhaps our 60th trip to the NEC, Birmingham, to support our long-standing client, ICHF Events, made us pause to reflect on the partnership that we have formed with them.

One Voice started working with ICHF more than 30 years ago; they were our first client as our PR and marketing agency in Exeter started life. The rest is history, we’ve been managing the PR and marketing for its industry-leading craft and cake shows across the UK for three decades. During that time, we have established a relationship of collaboration, trust and confidence that has spanned three decades of huge change for the live events industry.

We’ve managed media frenzies around life-size King Charles cakes, launched brand new events in towns and cities across the UK, brainstormed ideas, problem-solved through the restrictive Covid years, pitched media calls for a knitted yellow submarine in Liverpool and giant crocheted poppies on Remembrance Sunday, worked with craft influencers, celebrities and charities. The thirty years have flown by.

Visiting CHSI stitches in February – soon to celebrate its 50th show – was a great opportunity to catch up with the ICHF team, understand their plans and tailor our solutions to match, meet up with craft influencers and continue to deepen our knowledge of the fascinating craft and live events industry.

PR consultancy based in Exeter raises £2,000 for The Hollow Lane Club

We are so proud to have worked with The Hollow Lane Club as our charity of the year, raising £2,000 and supporting this important charity with marketing and PR consultancy services.

The Exeter-based charity, supporting children with complex needs, has been running for more than 20 years. It supports young people and their families by offering weekend, after school and summer holiday clubs. These clubs offer tailored play-based activities with the help of dedicated specialists, offering essential respite to families in need.

At One Voice, we’ve been honoured to collaborate with the amazing team at Hollow Lane Club.  We’ve delivered a range of marketing and PR consultancy as part of our support. Here’s a glimpse of our journey together:
– Created a communications plan to promote Hollow Lane Club and its invaluable services.
– Hosted successful fundraising events – a bake sale that raised over £100 and a 22k walk from Exeter to Exmouth, raising over £1,300!
– Distributed 3 impactful press releases to spread the word about the incredible work of Hollow Lane Club.
– Organised and participated in a photoshoot to capture imagery for future marketing and promotion.
– Provided draft social media posts and advice on utilising them to generate donations and interest.
– Designed a Hollow Lane Club branded newsletter with guidance on accessing and using it for stakeholders.

It’s been a brilliant journey, and we’re proud to have played a part in supporting such a wonderful charity. Thank you to The Hollow Lane Club for the vital work you do!

PR and marketing Christmas campaign is a cracker

When tasked by the client to raise awareness of the new festive offering in Princesshay, including enchanting new lights and an independent pop-up market to the cosy Antler Inn, Charity Christmas trees, and Santa Claus’s workshop, we rose to the challenge 💪

Delivering a multichannel campaign spanning organic social media, PR, partnership and influencer marketing, we invited people to ‘Discover the Wonder.’

With ambitious targets established, key messages agreed, and a long list of content to capture, not only did we successfully meet all our targets, we surpassed them🙌👏

Highlights included:

*Top performing organic content for Facebook and Instagram.

*Seeing an increased following on Facebook, Instagram, and TikTok.

*Securing third-party endorsement and additional reach from the influencer and partnership marketing and events.

*Reaching new audiences by working with new influencers whose primary channel is TikTok with a combined following of 66,000.

*Organising and hosting two influencer events showcasing retail and dining, unveiling the new Santa Claus workshop.

Overall the PR and marketing campaign was a great success and we were especially pleased to have exceeded the ambitious targets.

The next challenge?
Exceed the 2024 targets.

  • Social Media 
  • PR and Content 
  • Marketing
  • Events 
  • Communication Strategies 
Find us at

No.1 Barnfield Crescent,
Exeter, Devon, EX1 1QT

Contact

01392 278801
info@onevoicemedia.co.uk